The Next Physical Music Medium
Sandisk has announced that it has signed deals with Universal Music, Sony BMG, Warner Music, and EMI to distribute artist albums via slotMusic microSD cards through retails stores including Best Buy and Walmart. The fancy-schmancy graphic video presentation on the slotMusic site presents the idea as a sort of cutting edge revolution in the thinking behind music packaging. But, to be honest, with digital distribution in full effect, I wonder if there is anything revolutionary about a new packaging medium - short of Star Trek-style biometric music assimilation.
Yes, we all get the microSD cards. They are in our digital cameras, cell phones, and PDA’s. While it would be convenient to pop the card in and permanently store contents in my phone, wouldn’t it be easier to just download the tracks? Or better yet, download the songs I want and store it on my own microSD card?
When cassette tapes replaced 8-track, and CD’s replaced cassettes, there were many who thought the new medium would not take hold in the market. But the evolution of physical formats does more than spark the interest of music buyers. It also fuels that release of new consumer electronics products as manufacturers hurry to release new home/car stereo units and add on devices that work with the latest formats. The microSD card may spark the release of thousands of new consumer electronics products, but is the market demanding it?
Rick Wright, a founding member of Pink Floyd, passed away yesterday at the age of 65 after a battle with cancer. Wright, one of the most influential keyboardist of our time, was known for providing the distinctive Hammond organ playing for the band, as well as vocals to the band’s classic ‘Echos’. His most notable contributions to the Pink Floyd catalog was ‘The Great Gig In The Sky’ on the bands 1973 album, ‘Dark Side of the Moon’.

